Advertising
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OUR GOAL is to provide our members with the tools and resources they need to advance in the risk profession.
YOUR GOAL is to find effective advertising, branding, positioning, and relationship-building methods to market your products and services to risk professionals.
We can help you reach this goal by opening the door to a global risk management community of over 70,000 members representing 167 countries. Not only are they key decision-makers, they represent some of the most respected organizations.
Our assortment of advertising and sponsorship opportunities can easily be inserted into your marketing strategy and create a “one-stop shop” for all your marketing needs. Please be our guest; explore the possibilities
INTERNET
Internet advertising is cost effective and offers broad exposure and awareness.
In a study by Stanford University, 77% use the Internet for information and 90% use the Internet for e-mail
GARP Website
The GARP website is the communications hub for our financial risk management community.
Thousands of members and non-members log on to our website everyday in order to find useful information about risk management and participate in the on-line community. Advertising on GARP’s website is a smart, efficient, and unique way to get your message in front of 300,000+ visitors every month.
Banners hyperlinks and static or animated ads can be placed on select pages within the GARP website:
- Resources
- Career Center
- Industry Links
- GARP Risk Review
- Digital Library
- And many more!
Daily e-News Alert
The Daily e-News Alert keeps our members up-to-date with industry-specific news every day. This e-mail is sent daily to our 70,000+ members across the world. Advertising on GARP’s Daily e-News Alert allows your organization flexibility and gives the ability to tailor messages to the end-users. GARP gives you the option to target messages to specific regions or distribute the messages globally. Advertisements run for five consecutive days each month. In order to maximize your advertising dollar, GARP does not allow more than two sponsor messages on each Daily e-News Alert.
Advertising options:
- Static or animated ads
- Banners
- Hyperlinks
Quarterly e-Newsletter – The GARP Connection
The GARP Connection keeps our members updated on the latest news and information affecting both GARP and the risk management community. It includes all areas of GARP, such as the FRM program, events, GARP Digital Library and the GARP Risk Academy. Not only is the newsletter e-mailed to our members every quarter, it is also posted on the GARP website.
Advertisement options:
- Static or animated ads
- Advertorial – standard text (150 words)
PRINT
GARP Risk Review
Launched in May 2001, GARP Risk Review is the flagship magazine of the Global Association of Risk Professionals.
- Published on a bi-monthly basis
- 17,000+ readers turn the pages of the GARP Risk Review for the insightful, thought-provoking coverage of the trends, strategies and best practices affecting financial risk managers today
- Circulation has dramatically increased in the last year, from 12,000 at the end of 2006, to 17,000 in September 2007, and an anticipated readership of over 20,000 per issue by mid-2008
- The GARP Risk Review is distributed to all Individual, Fellow and Student members. In addition, thousands of copies are distributed throughout the year at GARP Conventions, training courses, and chapter meetings, as well as tradeshows and conferences that GARP participates in
- In our recent GARP Readership Survey, 85% of our readers think the GARP Risk Reveiw is good/excellent overall, and 65% feel that the Risk Review is better, if not significantly better, than other risk management industry publications.
Regular sections in the GARP Risk Review include:
- News Analysis
- Industry Round-Up
- Q&A
- Credit Derivatives
- Book and Web Reviews
- Technology Corner
- FRM/Risk Lab
- Risk People
EVENT SPONSORSHIPS
GARP holds two major Conventions every year: the Risk Management Convention & Exhibition in New York City and the Asia Pacific Convention.
The Annual New York Risk Management Convention & Exhibition
Held in New York City every year, the Risk Management Convention & Exhibition—in its’ tenth year —is the world’s largest gathering of risk professionals. It is the only opportunity to meet face-to-face with 750+ risk professionals from over 40 countries at once!
Asia Pacific Convention
The Asia Pacific Convention—in its’ fifth year—is Asia’s premier risk management event. Nearly 40% of our members come from Asia and membership in this region is rapidly growing. Since the introduction of this event in 2004, the number of attendees has doubled! This reflects the growing importance of the region to the risk management community and the need to familiarize yourself with Asia’s financial risk management community.
The dynamic mix of top risk professionals from all over the world and high profile speakers make GARP Conventions the destination for both risk professionals and sponsors!
